THE EFFECT OF PRICE PERCEPTION AND PRODUCT QUALITY ON CUSTOMER LOYALTY WITH CUSTOMER SATISFACTION AS A MEDIATING VARIABLE: A STUDY ON SHELLCO HIJAB OFFICIAL MUSLIM FASHION CUSTOMERS. ijefi. 2026;15(6):221-230. Accessed October 27, 2026. https://ijefijournal.com/index.php/ijefi/article/view/53